about

A little about us.

Purplefive Studio was created out of believing that a brand is more than just money, it’s truly about people. When businesses put people at the center of their brand, that’s when the real magic happens. There are people behind every brand, people with beliefs and values, likes and dislikes, priorities and points of view and a brand needs to reflect that to connect with the right audience. We believe creativity and design thinking has the power to make those connections and that power is what pushes us to do what we do.

The “Five” in our name is a representation of the five senses. When we are working with a brand, we think of it like a person that needs all five senses to come to life. Our job is to shape how a brand sounds, looks, communicates, feels, and smells or how it can be perceived by others. It’s a process that can give a brand the edge to stand out from the noisy marketplace and start making valuable connections with its audience.

Oh, and the purple comes from just being the coolest color out there, at least for our taste.

The face behind the logo.

Hello! My name is Ana Guajardo and I’m the owner of Purplefive Studio. After being in a marketing agency for more than 8 years, I decided to move on to start my own business. In my experience in this field, I’ve come to see the power design has on a business. I realized that design is more than just aesthetics, it holds power when combined with the right strategy.

A little more about me, I consider myself an extrovert or, how some of my friends see me, a social butterfly. I always try to have a glass-half-full attitude and believe a smile can go a very long way. It seems like I’m always looking for a new challenge in my life, which keeps things interesting (Hence, starting a business lol). But enough about me, if you have a question or would just like to say hello, don’t be afraid to do so! I am also bilingual, so either in English or Spanish, reach out. Español es mi lengua materna.

Got a project in mind? We would love to hear about it!